OYO’s New Check-In Policy for Unmarried Couples: A Step Towards Responsible Hospitality?

oyo unmarried couples

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Author: Hriday Verma

Published: January 6, 2025

OYO, one of the best hotel booking system in India recently modified its check in policy for couples who are single. Beginning in January 2025, even for online bookings, this regulation mandates unmarried couples show current evidence of their relationship upon check-in. Originally implemented in Meerut, Uttar Pradesh, the project seeks to match local social sensitivities and offer a safer surroundings for different types of visitors.

The Policy in Particle Form

Under the new policies, partner hotels are free to reject or accept bookings depending on their discretion. The reflection of their feedback from Meerut as well as civil society organizations, who have requested OYO to not interfere with the staying of unmarried couples in hotels, was this policy amendment,” he added. The policy is applicable only to Meerut, but OYO has stated that it could expand to more locations based on feedback received.

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Justification by OYO

The choice of OYO to apply this policy is a result of its larger aim to improve its brand image and create a safe and pleasant surroundings for families, students, single travelers, business or religious guests. By making sure its hospitality standards match society expectations, the company hopes to inspire longer stays and repeat bookings.

Public Perception

Many users of the announcement have expressed their unhappiness in a lighthearted way, which has set off a flood of memes and funny social media comments. While some have welcomed the project, pointing out the importance of appropriate hospitality standards, others have attacked the action claiming it violates human liberties.

Looking Ahead

It is still to be seen whether OYO will apply this policy to other cities as it keeps assessing its effects. Future policies of the corporation will be much shaped by its dedication to listening to comments and collaborating with nearby communities.

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